In a bold step into the high-end electric vehicle market, MG Motor India has launched the M9 Electric MPV, priced at ₹69.90 lakh (ex-showroom). With this launch, MG not only introduces its most expensive model in India but also pioneers a new retail experience by debuting the vehicle through MG Select, its luxury sales channel. The MG M9 is more than just a new MPV it’s a statement that the Indian EV market is ready to embrace full-scale luxury mobility with sustainability at its core.

A New Chapter for MG: First-Ever Luxury EV via MG Select

MG Motor, known for its practical and value-driven EVs like the ZS EV and Comet, has taken a major leap with the M9 an all-electric multi-purpose vehicle aimed squarely at the premium buyer. earlier MG products, the M9 will be retailed exclusively through MG Select, a curated dealership format focused on high-end experiences, Comfort , personalisation, and top-tier customer service.

This makes the M9 the first luxury EV in India to be sold via a dedicated high-end EV showroom format, signaling MG’s shift into aspirational, future-ready transportation.

Design: Bold, Boxy and Purposeful

The MG M9 makes an instant impression with its boxy silhouette, bold stance, and ultra-premium detailing. It’s long, wide, and tall—commanding road presence while still staying true to aerodynamic EV design principles.

The front fascia features sleek LED DRLs, split headlamp clusters, and a closed-off grille, typical of EV architecture. The side profile showcases elegant electric sliding rear doors—a rarity in this segment—while the rear keeps things simple with tasteful LED elements.

At 5.2 meters in length and a 3.2-meter wheelbase, the M9 is longer than most current MPVs in India, even out-sizing the Toyota Vellfire and Kia Carnival. It rides on stylish 19-inch alloy wheels, completing its premium EV character.

Interiors: Executive Comfort Meets Tech Indulgence

Step inside, and the M9 feels more like a lounge on wheels than a car. The cabin is finished in a rich dual-tone brown-and-black leatherette theme. The seating configuration is designed for absolute comfort, particularly for the second-row passengers who get powered captain seats with ventilation, heating, massage functions, and extendable ottomans.

Key interior highlights:

• 12.23-inch touchscreen infotainment system
• Fully digital instrument cluster
• Dual rear entertainment screens
• Panoramic sunroof
• 13-speaker JBL premium sound system
• Wireless charging & multi-zone climate control

The level of craftsmanship and attention to passenger comfort make the M9 a genuine luxury vehicle—not just by price, but by feel and function.

Powertrain: Strong Range and Fast Charging

The MG M9 is powered by a 90 kWh lithium-ion battery pack, paired with a single front-mounted motor producing approximately 245 bhp and 350 Nm of torque. Despite its size, the M9 promises a range of up to 548 kilometers on a single charge under ideal conditions, making it ideal for intercity executive travel or high-end urban commuting.

Charging options include:

• 11 kW AC home charging (0–100% in ~10 hours)
• 160 kW DC fast charging, capable of topping up from 0–100% in under 90 minutes

This fast-charging ability is especially relevant for premium buyers who demand both luxury and convenience.

Safety and ADAS: Premium Protection Suite

MG has packed the M9 with a comprehensive Level 2 Advanced Driver Assistance System (ADAS) suite. This includes features such as:

• Adaptive Cruise Control
• Lane Keep Assist
• Emergency Braking
• Blind Spot Detection
• Forward Collision Warning
• Auto High-Beam Control

The MPV is also equipped with 7 airbags, electronic stability control (ESC), 360-degree camera, tyre pressure monitoring system (TPMS), and hill hold control.

What sets it apart even further is the 5-star safety rating awarded by both Euro NCAP and Australian NCAP, underlining MG’s emphasis on global safety standards.

MG Select: A New Buying Experience for Indian EV Consumers

The M9 isn’t just a car—it’s part of a new MG lifestyle. Through the MG Select showrooms, the company is offering an exclusive purchase experience with personalized test drives, concierge service, premium lounges, and direct access to product specialists.

Currently, MG Select outlets are live in metro cities like Delhi, Mumbai, Bengaluru, and Pune, with plans to expand to 12 cities by year-end.

Positioning: Rivals and Market Outlook

With a price tag of ₹69.90 lakh, the M9 sits squarely in a segment that includes the Toyota Vellfire, Kia Carnival (top variants), and potentially the Mercedes-Benz EQV (if launched). However, it is currently the only all-electric MPV in this luxury segment.

While Vellfire and Carnival offer hybrid or ICE powertrains, the M9 appeals to early adopters, corporate buyers, fleet operators, and high-net-worth individuals (HNIs) looking for luxury with zero tailpipe emissions.

Launch & Availability

Bookings for the MG M9 have already begun across MG Select outlets with a token amount of ₹51,000. And Friends Delivery are expected to Available from August 10, 2025.

MG aims to produce the initial batch as completely built units (CBUs), with plans to shift to semi-knocked-down (SKD) assembly depending on demand.

MG’s Vision: Electric Luxury Without Compromise

The launch of the M9 is a significant marker in MG’s India journey. From launching compact hatchback EVs to now introducing a premium MPV at nearly ₹70 lakh, MG is clearly betting big on the EV adoption curve moving upscale.

Speaking at the launch, Gaurav Gupta, Deputy MD of MG Motor India, said,
“The M9 is a future-forward luxury EV that meets the evolving expectations of Indian consumers. MG Select represents not just a new retail format but a new way of engaging with our discerning customers.”

Final Word: Is the MG M9 the Future of Indian Luxury Mobility?

With the M9 Electric MPV, MG is asking a big question—can Indian car buyers fall in love with premium electric mobility that’s functional, futuristic, and full of luxury?

If early response and curiosity are any indicators, the M9 might just be the vehicle that redefines what “luxury” means in an eco-conscious India.